TRAFFIC.direct

Bringing together advertisers and publishers from the publishing side. The way it should be.

Date of establishment: 2015-04-29
Active in: AdTech

Elise Descamps

Business Development Manager

For many companies, finding the right ad space for their products is an important component of the marketing mix. TRAFFIC.direct automatically places product ads based on site content and user behavior. Their platform connects the advertisers' (product) inventory to the content of the publishers. By using behavioral data for optimization, TRAFFIC.direct increases ad space revenue with its state-of-the-art self-learning algorithm.

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